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May 10, 2024
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COM 281 - Public Relations Theory & Practice (3)Introduces students to public relations and then lets the class put its skills into practice by operating as its own PR firm. Covers essential topics such as the importance of PR to society, ethical dilemmas, theories, crisis planning, working in cross-cultural environments and the future of PR. Students produce press releases, communication plans, and presentations.
Prerequisite(s): None
Grading Method: Letter Grade
Fee: Yes
Term Typically Offered: Fall
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